If no one’s ever told you before, let me be the first – resume writing is marketing. I read a book earlier claiming that it is sales, but I beg to differ. It’s pure and simple marketing. Why? You can package the product (i.e. yourself) in so many different ways, but how you present it to others to decide who has the exclusive rights to a certain portion of your time (which, is called marketing). Now that I’ve established a big overview on why I expound on resumes so much, I’ll get to the main point behind the whole thing.

Put simply, this article is expounding on what this phrase means: ‘Tell it involves stating facts; sell it involves marketing your wares.’ (P. Hee, 2008, Resume Strategies, www.Car

To give you a better idea, I’ll give you 2 sets of information that can be used in resumes, and I’ll break them down so that you understand what each of them does. (not what it aims to do, because we all aim lofty – at least I choose to think you do too!)

Tell it says ‘Coordinated all administrative functions including secretarial and clerical for a MNC’

Sell it says ‘Implemented a series of improvements in processes which resulted in reduced staffing requirements 15%, increased daily productivity 25%, and reduced billing errors 12% for an MNC. Full responsibility for all clerical, secretarial and administrative functions.’